Category Archives: Social Media

Ready. Set. Connect! Social Media Training: One to One or One to Many

And now a message from our sponsor: Are you a marketing or advertising professional who needs to get up-to-speed on social media? Does your company need monthly or quarterly personalized social media training? Does your company’s board of directors need a crash course on the importance of social media? 3W’s Barbara Luhring offers engaging social [...]

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Consumers Not Yet Feeling QR Code Love

Great article in AdAge Digital on QR (Quick Response) Codes and the lag time in consumer use. From the article by Kunur Patel published yesterday: …in practice, while QR codes are affixed to everything from rental cars to Bratz dolls, only 5% of Americans who own mobile phones actually used the 2-D barcodes in the [...]

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Dreaming Up My Killer App in 2012

The impending 2012 IPO of Facebook keeps the dream alive for every tech entrepreneur slaving away developing killer apps fueled by large doses of caffeine and sugar. The dream is that anyone can launch a start-up from a dorm room – (okay…it was a Harvard dorm room) – that could be worth $100 billion in [...]

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2012 Predictions from CNET: SOPA opponents may go nuclear and more!

From a December 29, 2011 article by Declan McCullagh of cnet.com: The Internet’s most popular destinations, including eBay, Google, Facebook, and Twitter seem to view Hollywood-backed copyright legislation as an existential threat. It was Google co-founder Sergey Brin who warned that the Stop Online Piracy Act and the Protect IP Act “would put us on [...]

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Did You Know Immigration and Customs Enforcement Can Seize Your URL?

On the Media had an enlightening story on NPR this morning about the power vested in ICE (Immigration and Customs Enforcement) and a new program they are  undertaking to enforce American copyright laws on the Web. From the blogpost about the audio story: dajaz1.com, a hip-hop website, was originally seized by the government in November [...]

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The Coming Tech War of 2012

Fast Company’s Farhad Manjoo had a great cover story in the October 19, 2011 issue about the coming battle for supremacy between Apple, Facebook, Google and Amazon. The mega success all these companies experienced in their own niches has left them cash rich and they are now pivoting to take on each other. Manjoo offers [...]

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